The Tandem Approach
Our approach is simple; we use the best parts of technology, psychology, and economic research principles to help companies better connect with their customers.
How We Can Help You
Solutions for Agencies
Whether you’re a full-service or specialty agency, we have something for you. Our scalable and flexible research capabilities are built with creative, digital, media, or shopper-marketing agencies in mind.
Quickly test logos, taglines, creatives, and concepts. With a turn around time of less than a week, Jumpstart is fast, efficient, and easy to use.Learn More
Solutions for Brands & Franchises
Uncover your brand’s emotional qualities and engineer a brand position that is differentiated, unique, and defensible. Tandem’s full suite of brand research tools help you connect with your customers on an emotional level to increase loyalty and long-term sustainable growth.
Perform concept tests and get answers to burning questions. With a turn around time of less than a week, JumpStart is fast, efficient, and easy to use.Learn More
Customer Experience Management
Providing top-notch customer experience is what makes brands like Apple, Disney, and Southwest Airlines great and NPS™ is the tool they use to manage it.Learn More
Solutions for E-Commerce
Quickly and easily create a powerful feedback loop with your customers. Simple to use and built for e-commerce: you'll be up and running fast with no technical knowledge needed.
Target specific customers on your dashboard and send them a custom survey with the click of a button.Learn More
Customer Lifetime Value
Use NPS™ combined with Customer Lifetime Value to focus your marketing resources, lower churn, and keep your most valuable and loyal customers coming back.Learn More
"Tandem helped us identify our most valuable customers and the untapped revenue opportunities we had with them. We stopped exploring new marketing channels and we started developing additional premium offers to increase loyalty and revenue."
Co-Founder/CEO of Blazetrak
"We needed to refresh our brand to grow our business without alienating our core customers. Tandem allowed us to easily identify our most valuable customers and discover what Nurture My Body’s brand meant to them."
CEO of Nurture My Body
Net Promoter, Net Promoter Score and NPS are registered trademarks of Bain & Company, Inc., Fred Reichheld and Satmetrix Systems, Inc.