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Author: Mike

Why customer surveys will gain in importance this year

It’s vital that businesses understand their customers and many use customer satisfaction surveys as a tool to collect data on how happy customers are with their experience. Major changes in data protection law will affect the way Google and Facebook collect customer data – so using customer satisfaction surveys to learn more about customers may assume a much higher profile. Given this, it’s important the surveys get good response rates and yield significant data. Here we take a look at the changing landscape for customer satisfaction surveys. How data protection will affect customer knowledge In May 2018, the General...

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Tech Startup Trends To Look Out For in 2018

If 2017 was the year the bitcoin market started to resemble a Dodge City saloon on party night, 2018 will be the year the sheriff rides into town. Just when you thought you could launder your ill-gotten gains safely with a bitcoin wallet, along come a bunch of start-ups aiming to bring order to the wild west that is bitcoin and blockchain development. And possibly get rich in the process. In 2018, blockchain and bitcoin startups will be good guys Let’s begin with a start-up aiming to keep law enforcement up to speed with crypto money movements. Elliptic tracks...

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Tech Start-up News for December

The tech start-up news certainly hasn’t tailed off in December. In fact this month has seen one of the most remarkable start-up stories of the year. Or ever in fact. Needless to say, a lot of current tech start-ups are “fintech” companies – they’re involved in financial technology, in particular all things cryptocurrency and blockchain. All start-ups hope they have that a disruptive, world-changing tech idea that is going to make their fortune but few can really have expected things to turn out quite like Longfin and Ziddu this week. Ziddu uses blockchain ledger technology to make micro loans...

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